Gatik AI
Custom WordPress Development

The Challenge

Gatik AI, a Silicon Valley autonomous trucking company, needed a corporate website that could keep pace with a fast-moving AI business: frequent content updates from a non-technical team, press coverage arriving weekly, and investor-grade polish expected on every page. Their previous setup made routine updates a developer task, creating a bottleneck between the communications team and the site.

The Solution

We built a fully custom WordPress theme — no page builders, no purchased templates — around a structured Advanced Custom Fields (ACF) content architecture. Every section of every page is a reusable, editor-friendly block: the communications team composes new pages the way they would assemble slides, while the codebase enforces brand and performance rules automatically.

• Custom block-based ACF architecture — 20+ reusable content modules
• Press & newsroom system with automated archive and category routing
• Performance-first build: critical CSS, lazy media, optimized asset pipeline
• Role-based editorial workflow so marketing publishes without touching code

The Results

The communications team now ships new pages and press releases in minutes instead of filing developer tickets. Page performance scores sit in the green across Core Web Vitals, and the content system has scaled through multiple funding-announcement traffic spikes without intervention.

Why It Matters

This is the pattern we bring to every custom WordPress development project: the CMS should be a tool your team uses daily, not a system only your agency can operate. If your marketing site has become a developer bottleneck, we should talk.